zvoove

Brand Strategy, Branding, and Corporate Website for a Digital Process Management Tool.

B2B Branding Strategy UX&UI

Improving the world of work.

Challenge

Zvoove unites international software companies to reshape the staffing and facility services industries. With bold ambitions for scale and global reach, the brand needed clarity—starting with a streamlined architecture and design system that could unify every sub-brand under one powerful identity.

The task: create a consistent, future-ready brand presence that thrives across borders—while making the company’s strength and values unmistakably visible.

Solution

Together with SANMIGUEL, zvoove was able to gain clarity about its self-image and external appearance.
The flexible visual identity differentiates sub-brands and products, while presenting the group as a cohesive unit. The credo “We improve the world of work” serves as an emotional anchor for all members within the corporate group.

Result

16 locations. 4 countries. 1 team. Today, zvoove stands as the leading provider of end-to-end digital solutions for staffing and facility service providers. A bold, unified brand built on a flexible design system now sets the course for scalable, future-proof growth.

Customers, users—and most importantly, over 500 employees across the newly united companies—rallied behind the launch of the zvoove brand. The website relaunch for zvoove Germany, led by SANMIGUEL, sparked a significant surge in traffic and lead generation. It quickly became the benchmark for all group-wide rollouts. But the impact didn’t stop there: the concept won hearts across the board—and earned a 2024 German Brand Award as a proud Winner.

Award-winning

We improved
the world. Brand Impact der sich zeigen kann.

User Visits

+ 6.000

User Engagement

+132,2%

Newsletter

+15% increase in interaction

SQL’s

2.5x more Sales Qualified Leads per month

Markenstrategie, Branding und Corporate Website für ein digitales Prozess-Tool, zvoove Branding Signet
Markenstrategie, Branding und Corporate Website für ein digitales Prozess-Tool, zvoove Branding Logo
Markenstrategie, Branding und Corporate Website für ein digitales Prozess-Tool, zvoove Branding Sublogos Animation
Markenstrategie, Branding und Corporate Website für ein digitales Prozess-Tool, zvoove Branding Sublogos
Markenstrategie, Branding und Corporate Website für ein digitales Prozess-Tool, zvoove Branding Slogan We Improve The World Of Work
Markenstrategie, Branding und Corporate Website für ein digitales Prozess-Tool, zvoove Branding Color Pattern

What Our Clients Say

Elke Woessner-Probst, VP Global Marketing Zvoove

“SANMIGUEL guided us through a focused, structured process for our brand and website relaunch. They were a valuable sparring partner for key strategic decisions. The result: a clear brand architecture, an emotional, compelling identity, and a website that speaks directly to our audience. Thank you for the inspiring collaboration.

A Strong Start

Every bold vision deserves a clear path. We advise with honesty, insight, and zero pressure.

Geschäftsführer:in Manuela Albu Sanmiguel und Hans Albu Sanmiguel
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